How significant is Digital Transformation?
It is the biggest transition in history, according to many, and it requires a proportional response from governments, companies and individuals.
If you are a business leader in today’s world, you have to focus on the fact that this is the biggest transition ever – it dwarfs what has occurred in the information era and the value of the Internet today.
As a leader, if you do not reinvent yourself, change your organization structure, talk about speed of innovation, you are going to be disrupted. It will be a brutal disruption, where the majority of companies will not exist in a meaningful way 10 to 15 years from now.
When dealing with digitalization, you want to think about the intelligence of an IT infrastructure where you can get access to any data, any point and any time you want, about technologies like Cloud or Mobility, Cybersecurity and the Internet of Things, all of which are very important. That is actually the easy part. The hard part is how do you change your culture to be able to think in terms of outcomes for your customers? How do you change your organization and retain talents? How do you change your processes?
It is all about speed of innovation and changing the way you do business. The majority of companies will be digital within five years, yet the majority of their digital efforts risk to fail, which means their CxO’s have to do things differently.
When we started thinking of this ambitious project, a large survey aim at measuring the progress of the European top enterprises along their roadmap on Digital Transformation, we were conscious to initiate a tough and long-term work, to need to think much more outside the box, to have to reinvent a little bit ourselves. Internally we called this the “mother of all our surveys”, and you know how much “mother” means for Italians.