About us

Independent managing consulting and applied marketing research company, started up in 2003. Original Pioneers of ROI and ICT Value measurements in the Italian marketplace.

More than 100 Clients belonging to Top 200 ICT providers in Italy (both global and local)and investors, up to 100 Top and Large end-users companies.

Our Clients are developing and implementing business strategies with us, evaluating opportunities, starting up new operations, implementing channels and improving their sales process, better communicating to their customers, improving ICT alignment to business and proving its value.

Proprietary research methodologies, customer panel management,   ICT Value measurements tools, proprietary D.B. of Top 1.000 Italian ICT providers (including financial profiles).

Authors of the Assintel Report, the most comprehensive market research on software and services in Italy, published yearly by the Italian Association of Software and IT Services and  ConfCommercio (www.assintel.it).

Extended network of alliances, including links to Aberdeen Group, Datamonitor, ComputerWire, Alinean and access to their knowledge assets. Operational partners in Spain, UK, France and Eastern European Countries